Auchan Russia signs a strategic partnership with SberMarket in bid to accelerate food e-commerce
News
10 / 11 / 2021
Auchan Russia and SberMarket, specialists in digital commerce solutions for the Sber ecosystem, have signed a 7-year strategic partnership agreement. The object of this partnership is to speed up the development of BtoC and BtoB e-commerce in all the Auchan formats in Russia, for both food and non-food markets. In the partnership, a network of shared preparation hubs will be deployed rapidly while deliveries to businesses will also see growth. Auchan Russia aims to achieve 20% of its turnover in ecommerce by the end of 2023 (compared with 5% currently).